REGISTER
Reputations, revenue, and the ability to recover can all suffer if you face the news of
a crisis by just reacting blindly. Interacting with the news media is never easy, but it is especially difficult during a crisis. Still, with some insight into how the news media works and a little practice on some basic interview skills, you can be an effective spokesperson for your organization. Kinetics Education Services can help you do that with sensitivity to your time and your budget. Exercise your right to be heard with news media interview training from Kinetics Education Services.
What the workshop includes:
Overview of the news media and reporter types • Strategies and tactics on how to handle the news media
Why the news interview can make or break your goals • Case studies and problem-solving session
What you will get:
• Small group – Individual attention from experts in the field
• In-depth review and analysis of the news media world today
• Presentation by leading news media spokesperson with Q & A
• Scenario exercise – assessing the situation, developing messages, and interview training
• Understanding and dealing with the news media notebook and a video of your before-and-after interview performance
• Senior training team – distinguished faculty
Who should attend:
Anyone who wants to be better able to represent his/her organization effectively during a crisis,
understand why the news media does what it does and know how to manage that reality.
When & Where:
Thursday, June 15 – 9:00 AM - 4:00 PM
Bethesda Marriott
5151 Pooks Hill Road
Bethesda, MD 21824
Cost: $750
